Is Digital Printing Better than Reactive Printing

Digital printing is gaining prominence and it is essential to know when should one opt for digital prints against reactive prints and vice-versa.

Digital printing and reactive printing are both popular methods used in textile printing, and each has its own advantages and disadvantages. Whether digital printing is better than reactive printing depends on the specific requirements of the project.

Advantages of digital printing over reactive printing:

Speed and Efficiency

Digital printing is faster and more efficient compared to reactive printing, allowing for quicker turnaround times and lower production costs.


Digital printing offers greater flexibility in terms of design, as it is easier to produce small runs and customize designs for each product.

High Color Accuracy

Digital printing technology provides high-quality and accurate color reproduction, making it possible to produce intricate and detailed designs.

Reduced Waste

Digital printing produces less waste compared to reactive printing, as it eliminates the need for screens and the associated preparation and clean-up time.

Environmental friendly

Digital printing uses less water and chemicals compared to traditional methods, making it more environmentally friendly.

However, it’s worth noting that while digital printing has these advantages, it also has certain disadvantages, such as limited compatibility with certain types of fabrics and a lower color fastness compared to reactive printing. 

Reactive printing, on the other hand, is known for producing bright and vivid colors and a soft hand-feel, but it can be more expensive and technically challenging.

In conclusion, the choice between digital printing and reactive printing will depend on the specific requirements of the project, such as the desired level of color vibrancy, hand-feel, and production cost.